Communications 101: The basics

Whether you’re asking for copywriting or editing services, there are a few things that I need to know to give you the best service. These are the foundations of communication – whether it’s written or verbal, whether it’s a published book or a youtube video, these are the things you need to identify to be effective.

I’ll do a detailed blog post on each in the future, but here is a basic overview.  Continue Reading “Communications 101: The basics”

Why do I need an editor?

Everyone who takes their writing seriously needs an editor, no matter how good their writing. Why? Because as a writer, you are simply too close to your work to see the flaws in it (and every first draft has flaws – that’s why it’s called a first draft and not just a draft). The lack of space is why so many technical experts struggle when writing for lay audiences – their understanding of the topic is so ingrained that they can’t put themselves in the readers’ shoes and approach the topic from a different perspective.  Continue Reading “Why do I need an editor?”